My cats truly hate taking a bath. When they’re all wet, I could swear they seem to be embarrassed. And that’s the inspiration for this campaign for Carolyn’s Mobile Cat Grooming. Their services were already named “Full Monty” and “Booty Call”, so I created some provocative imagery and put posters up all over Austin and San Antonio. Carolyn got a large increase in clientele. And, UT students asked for copies to hang in their dorm rooms, so this campaign is a big hit.